FREE PDF SAP - C-C4H22-2411 - EFFICIENT EXAM SAP CERTIFIED ASSOCIATE - IMPLEMENTATION CONSULTANT - SAP EMARSYS DUMP

Free PDF SAP - C-C4H22-2411 - Efficient Exam SAP Certified Associate - Implementation Consultant - SAP Emarsys Dump

Free PDF SAP - C-C4H22-2411 - Efficient Exam SAP Certified Associate - Implementation Consultant - SAP Emarsys Dump

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SAP C-C4H22-2411 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Data Collection and Contact Management: Aimed at Data Center Network Engineers, this section focuses on contact management, block lists, Smart Insight, Web Extend, relational data, and plug-in onboarding for platforms like SAP Commerce, SAP Customer Data Platform, and Magento. It assesses the ability to describe, explain, and utilize these components effectively.
Topic 2
  • Managing Clean Core: This section evaluates the ability of IT Solution Architects to apply clean core principles to ERP systems. It emphasizes maximizing business process agility, reducing adaptation efforts, and accelerating innovation.
Topic 3
  • Data Integrations Advanced: Designed for Data Center Network Engineers, this section delves into advanced data integration techniques. It encompasses store data onboarding (CSV), product data integration (URL, Google Tag Manager), sales data onboarding (APIs), customer data onboarding (APIs, CSV), Predict, and the SAP Customer Data Platform connector. The emphasis is on describing and explaining these integration methods.
Topic 4
  • Account Creation and Settings: This section targets IT Solution Architects, covering the provisioning of environments and configuration of various settings. It includes contact data integration, DNS settings, SSL certificates, email channel setup and compliance, account security settings, and channel setup. The focus is on describing, explaining, and configuring these elements.

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SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q62-Q67):

NEW QUESTION # 62
You are unable to select a Digital Ads audience in the Digital Ads - Add to Audience node in an Automation program. Which of the following could be the reason for the error?

  • A. You did not segment for contacts whose opt-in is true before the Digital Ads - Add to Audience node.
  • B. You did not use a Digital Ads - Remove from Audience node in your program.
  • C. You already have a Digital Ads - Add to Audience node in your program with a different audience selected.
  • D. You did not create the asset in the Digital Ads - Audiences tab as an Automation Audience.

Answer: D

Explanation:
In the Automation Center's Digital Ads node:
* Option A:Correct. Audiences must be created as "Automation Audiences" in the Digital Ads - Audiences tab to be selectable in the node.
* Option B:Incorrect. Opt-in filtering is optional and not a prerequisite for audience selection.
* Option C:Incorrect. Multiple nodes with different audiences are allowed in a program.
* Option D:Incorrect. A Remove node isn't required to add an audience.The SAP Emarsys Help Portal under "Digital Ads" specifies audience creation requirements.References:SAP Emarsys Help Portal -
"Digital Ads" (https://help.emarsys.com/).


NEW QUESTION # 63
Which of the following attributes are synchronized from Emarsys-opened email activities to SAP Customer Data Platform? Note: There are 3 correct answers to this question.

  • A. Attachment size
  • B. Email subject line
  • C. Time zone
  • D. City name
  • E. IP address

Answer: A,B,E

Explanation:
When SAP Emarsys integrates with SAP Customer Data Platform (CDP), specific attributes from email activities (e.g., opens) are synchronized:
* Option A (IP address):Correct. The IP address of the contact opening the email is captured and synced for tracking and geolocation purposes.
* Option C (Attachment size):Correct. If an email includes attachments, their size is tracked and synced as part of activity data.
* Option D (Email subject line):Correct. The subject line of the email is synchronized to identify the specific campaign or email in CDP.
* Option B (City name):Incorrect. While IP address might allow geolocation inference, "City name" is not a directly synced attribute.
* Option E (Time zone):Incorrect. Time zone is not typically synced as a standalone attribute from email opens.The SAP Emarsys integration guide for SAP CDP lists IP address, attachment size, and email subject line among synced attributes.References:SAP Emarsys Help Portal - "Integration with SAP Customer Data Platform" (https://help.emarsys.com/).


NEW QUESTION # 64
In which case would you use Participation Settings instead of Participation Check node?

  • A. You want to make the check available in other programs.
  • B. You want to determine participation on a program-level basis and filter contacts based on the time when they entered the program.
  • C. You want contacts who do not fulfill participation criteria to continue their journey.
  • D. You want to see how many contacts were filtered through Participation on the Program Reporting page.

Answer: B

Explanation:
In SAP Emarsys Automation Center, Participation Settings and Participation Check nodes serve different purposes:
* Option B:Correct. Participation Settings are used at the program level to define rules for participation (e.g., entry time or frequency) and filter contacts accordingly. This is ideal for lifecycle programs where timing matters.
* Option A:Incorrect. Participation Settings are program-specific, not reusable across programs; Participation Check nodes are more modular.
* Option C:Incorrect. Program Reporting shows participation stats regardless of whether Settings or Check nodes are used.
* Option D:Incorrect. Participation Settings exclude non-qualifying contacts, while a Check node can allow them to continue with branching logic.The SAP Emarsys Help Portal under "Automation Center" details Participation Settings as program-level filters.References:SAP Emarsys Help Portal -
"Automation Center" (https://help.emarsys.com/).


NEW QUESTION # 65
You have set up a sequence-based conversion for Event Attribution. The sequence is Wishlist + Add to cart, with a last-touch attribution model and a 7-day attribution window. A contact adds an item to her wishlist and then, 8 days later, adds the item to her cart. Why does this sequence NOT qualify as a conversion?

  • A. Because the contact would have to make a purchase for the sequence to count as a conversion.
  • B. Because only one of the events in the sequence occurred within the attribution window.
  • C. Because none of the events within the sequence occurred within the attribution window.
  • D. Because there must be at least 3 events in a sequence to count as a conversion.

Answer: B

Explanation:
In SAP Emarsys Event Attribution, a sequence-based conversion requires all events to occur within the attribution window:
* Option B:Correct. The wishlist event occurred 8 days before the add-to-cart event, exceeding the 7-day window. Only the add-to-cart event (last touch) falls within the window relative to itself, but the sequence requires both events to be within 7 days of each other.
* Option A:Incorrect. The sequence defines the conversion (Wishlist + Add to cart), not a purchase, unless specified otherwise.
* Option C:Incorrect. A sequence can have 2 events; 3 is not a requirement.
* Option D:Incorrect. The add-to-cart event did occur within the window (day 8), but the wishlist event (day 0) did not relative to it.The SAP Emarsys Help Portal under "Event Attribution" explains attribution windows and sequence rules.References:SAP Emarsys Help Portal - "Event Attribution" (https://help.emarsys.com/).


NEW QUESTION # 66
You have 1500 contacts and have manually uploaded 100 additional new ones, but the number of available contacts on the Database Growth widget still shows 1500. You checked that the email address fields are filled and the email addresses are valid. What are some possible reasons why the additional new contacts are not showing up? Note: There are 2 correct answers to this question.

  • A. The Database Growth widget only shows auto-imported contacts.
  • B. Too many new contacts were uploaded at the same time.
  • C. The update takes at least 24 hours to show in the widget.
  • D. The opt-in field was not set to TRUE.

Answer: C,D

Explanation:
If new contacts don't appear in the Database Growth widget:
* Option A:Correct. The widget updates periodically (often daily), so a delay of up to 24 hours is possible.
* Option D:Correct. If the opt-in field isn't TRUE, contacts may not count as "available" for marketing.
* Option B:Incorrect. Upload volume doesn't inherently block updates.
* Option C:Incorrect. The widget includes manual uploads, not just auto-imports.The SAP Emarsys Help Portal under "Database Growth" explains update timing and opt-in impact.References:SAP Emarsys Help Portal - "Database Growth" (https://help.emarsys.com/).


NEW QUESTION # 67
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